Social Media Marketing with Instagram and Facebook Ads

#InstaTakeOver The Fifty & Five accounts team recently got their hands on the company’s Instagram account and have been capturing and showcasing their weekly highlights and moments on the popular photo-sharing app.

Screen Shot 2014-03-24 at 1.46.11 PM #InstaTakeOver

The Fifty & Five accounts team recently got their hands on the company’s Instagram account and have been capturing and showcasing their weekly highlights and moments on the popular photo-sharing app.Launching in the Fall of 2010, Instagram currently boasts over 75 million daily users with 55 million images being posted daily. Click on the hashtag #stafftakeover within Instagram and you’ll find our contribution to those incredible statistics. The 12-week campaign, which kicked off in February, has created a friendly East Coast / West Coast rivalry between our Redondo Beach and Orlando offices.Coast-to-coast staffers are stamping the account with heir visual personality. Dueling coastlines, sunsets and pet photos are cropping up on a weekly basis. With Spring officially kicking off today we are excited to see what will crop up when it begins to warm up in the week’s to come.Not engaging on the visual storytelling platform yet? Here are a few compelling reasons why you should be:

  • Your consumers demand visual:
    • 90% of information that is transmitted to the brain is visual
    • Visuals are processed 60,000 x faster than text
    • Viewers spend 100% more time with video content than all other formats
  • The top 50 brands on Instagram have 1.5 million followers on average
    • 25% of Fortune 500 brands are active on Instagram
    • The Car, Fast Food, Soft Drink and Apparel industries are most represented on Instagram with a 100% adoption rate
  • Instagram users generate 1 billion likes and 86.5 million comments every day.

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Lucas Vandenberg
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