BLAZE
PIZZA 

From Pre-Launch Buzz to 250 Stores: A Case Study in Scalable Social Media

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Our ten-year partnership with Blaze Pizza is a masterclass in scaling a brand from the ground up. We were engaged before the first restaurant opened, tasked with building a digital strategy that could support one of the fastest growth trajectories in the industry.

Our integrated approach included:

• Strategic Content Creation: We developed a signature visual identity through high-quality videography and photography and crafted a compelling brand voice that resonated with a rapidly growing national audience.

• High-Impact Campaigns: We managed the digital execution for dozens of grand openings and orchestrated major brand collaborations, including high-profile campaigns with investors like LeBron James.

• Scalable Community Management: As the brand exploded in popularity, we managed its massive social media community. Our dedicated team handled thousands of daily customer inquiries and comments, providing best-in-class social customer care and ensuring every interaction strengthened brand loyalty.

From igniting pre-launch buzz to managing a thriving national community, our partnership was instrumental in fueling Blaze Pizza's fiery rise to success.